Dermatology Physicians Group
Chicago, Illinois
Project Type
- Website
My Role
- UX Designer
The Client
Dermatology Physicians Group is a medical and surgical practice that focuses on family care, including pediatric and adolescent dermatology. The practice does not offer cosmetic services, and instead works exclusively on skin health and serious skin conditions.
UX Design // eCommerce Website
The target audience for this project was younger couples, new families, children, and babies, and so it was important to create a friendly, inviting feel with a bright ambiance. To achieve that, I chose younger models, lots of smiling faces, and reflected the vivid interior colors of the practice throughout the site.
Services and products provided:
Website
- ADA-compliance
- Wireframing
- Polished designs
Visual & Collateral Design
- Photography selection
- Photo editing and correction
High Fidelity Designs
