aknè mechanic

Project Type

  • Collateral


  • Visual design

The Client

Founded by Dr. Josep Genebriera and Dr. Neil Shah, aknè mechanic is a dermatologist-formulated anti-acne system designed for sophisticated, health-conscious men.

Visual Design // Collateral

To facilitate the launch of aknè mechanic’s skincare line, I designed several collateral items, including stationery, product inserts / flyers, and postcards, as well as t-shirts and pull-down banners for events. 

aknè mechanic’s target audience includes males aged 15-40 with an interest in skincare and advanced skin health. To appeal to this genre and keep inline with the brand, I went with a bold, dark look and feel that maintained a youthful edge. Charcoal gray instead of a sleeker black lends a friendlier and more modern appeal. Photography was provided by aknè mechanic, which added a professional, yet niche feel to the brand.

Business cards and letterhead.

Product Inserts
Postcards and flyers with promo codes and social prompts were designed for inclusion with each purchase.

OOH Marketing
Pull-down banners and t-shirts were designed for event promotions.

Services and products provided:

Visual & Collateral Design

  • Stationery
  • Flyer / product inserts
  • Pull-down banners
  • T-shirts

Content Creation

  • Copy editing