aknè mechanic

Founded by Dr. Josep Genebriera and Dr. Neil Shah, aknè mechanic is a dermatologist-formulated anti-acne system designed for sophisticated, health-conscious men.

PROJECT TYPE
Visual
My Role
  • Art Director
  • Visual Designer
Collateral

To facilitate the launch of aknè mechanic’s skincare line, I designed several collateral items, including stationery, product inserts / flyers, and postcards, as well as t-shirts and pull-down banners for events. aknè mechanic’s target audience includes males aged 15-40 with an interest in skincare and advanced skin health. To appeal to this genre and keep inline with the brand, I went with a bold, dark look and feel that maintained a youthful edge. Charcoal gray instead of a sleeker black lends a friendlier and more modern appeal. Professional model photography was provided by aknè mechanic, which added a professional, yet niche feel to the brand.

The Goods
Collateral Design
  • Stationery (business cards, letterhead, folders)
  • Flyer / product inserts
  • Pull-down banners
  • T-shirts
Visual Creation
  • Photography selection
  • Photo editing and correction
Content Creation
  • Copy editing
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Display your work in a bold & confident manner. Sometimes it’s easy for your creativity to stand out from the crowd.

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