Project

Design Type: UX • Visual

Talinka & Co.

San Luis Obispo, California

Located on California’s beautiful Central Coast, Talinka & Co. creates artisan gemstone and metalwork jewelry. Talinka’s work is featured in several galleries and boutiques across the nation, and was recently featured in red carpet SWAG bags.

Website

For the website, a clean, light design with simplicity in mind were the main goals of the visual aspects. I wanted to showcase the products themselves, and avoid the website’s design overpowering them. A white background lends a bright and airy feel, and contrasts the jewelry photography nicely.

As Talinka & Co.’s designs are bespoke in nature, I included a product request form for when prototype and one-of-a-kind designs become sold out.

** This website is currently being updated. The new version will be available shortly.

Collateral

With the magazine advertisements, brochures, and other marketing print items, I focused a bit more on building an abstract ambiance. The idea was to create a relatable sense of style and an interpretive visual appeal. These adverts were featured in fashion and travel magazines, so I wanted a couture feel that fit in with the publication’s content.

My Role

  • Art Director
  • UX Designer
  • Visual Designer
  • Content Architect

The Goods

Website Features

  • Wordpress CMS
  • Woocommerce online store
  • Mobile responsive design
  • SPAM-protected forms with branded auto-responders
  • Mailchimp form integration
  • Basic SEO

Custom Woocommerce Features

  • Checkout mailing list signup
  • Branded customer emails
  • Out-of-stock product request

Print & Collateral

  • Business card design
  • Stationery design
  • Tri-fold brochure design
  • Poster designs
  • Magazine ad designs

Additional

  • Branded Mailchimp newsletter templates
  • Photo editing
01

Homepage

Fullscreen slider with passepartout, latest designs, and collections.

parallax main image
02

Single Product

Woocommerce product page with reviews, share links, and cross-sell products.

parallax side image

Contact Me

Looking for a designer? I'm available for hire and would love to discuss opportunities.
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